Best Bones Forever! is a national bone health campaign that encourages women aged 9-14 to adopt healthy habits for bone growth and prevention of osteoporosis. The campaign was created by the Office of the US Department of Health and Human Services on Women's Health (OWH) in 2009. The campaign uses popular language, vibrant colors and images, and an energetic message to express a focus on fun and friendship. Best Bones Forever! aims to improve female bone health behavior, which includes eating foods with calcium and vitamin D and participating in regular physical activity.
By 2014, OWH completes its work at Best Bones Forever! campaign and transfer leadership to American Bone Health, a nonprofit organization that has been an old partner of the campaign.
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Bone Health
At the end of secondary school, girls develop up to 90% of their bone mass. Therefore, it is very important that girls ages 9 to 18 build strong and healthy bones that will remain strong for life. Foods high in calcium and vitamin D and 60 minutes of daily bone strengthening activity will help to lower the risk of girls exposed to fractures or osteoporosis later in life.
Bone Healthy Food
- Calcium: Girls ages 9 to 18 require 1,300 milligrams (mg) of calcium daily. One serving of low fat or fat-free milk (1 cup) has about 300 mg. Other foods with calcium include calcium-fortified orange juice (500 mg), low-fat or fat-free yogurt (up to 450 mg), cheese, fortified cereals, broccoli, and almonds.
- Vitamin D: In addition to calcium, adolescents need 600 international units (IU) of vitamin D a day. The body needs vitamin D to absorb calcium.
- Check labels: Reading the Nutrition Facts Panel (otherwise known as food labels) on the package can reveal how healthy or unhealthy a good is. Label
- Calcium Addition: The Nutrition Facts label does not show how many milligrams of calcium in a food. Instead, they show the amount of calcium in the diet as a percentage of the Daily Value (written as% Daily Value or% DV). To find milligrams on the food label, see% Daily Value for calcium, then add 0 to the end of that number. For example, girls need 130% DV for calcium every day. The Daily Value of 130% is an amount equal to 1,300 milligrams of calcium. Note: This calculation only works for calcium, not for other nutrients on the food label.
- Calcium Calculator: The Best Bones Forever! offers calcium calculators to help girls understand and increase their daily calcium intake.
Physical Activity
Girls aged between 9 and 18 need 60 minutes of physical activity a day, including bone strengthening at least three times a week such as running, jumping, hiking, playing soccer, and dancing.
Activity levels decreased as girls entered their teens. Encouraging girls to adopt physical activity as a lifelong habit or lifestyle can help them stay active throughout life.
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Campaign Highlights
- Mari Dance Contest: In 2011, to encourage girls to be active, Best Bones Forever! teamed up with pop group Savvy pop teams to launch a national dance competition for girls between the ages of 9 and 18. To enter, the girls were asked to make a 70 second dance choreography for one of Savvy's songs and upload it to the contest website. Submissions are judged by creativity, how well they represent Best Bones Forever! , how well they move all the bones in their body, and for how well they work as a team. Weekly prizes are awarded, and the main prize is a trip to Los Angeles to appear in the Savvy music video.
- Best Bones Forever! go to the White House: In 2011, the team Best Bones Forever! taught First Lady Michelle Obama how to do "BBF," a choreographed dance by Best Bones Forever! . Representatives from Hager Sharp and OWH led a dance demonstration at the White House South Lawn. Presidential Council for Fitness, Sports & amp; The nutrition show was hosted by the First Lady to announce three new Moving Steps! initiatives to improve physical fitness among military families. Best Bones Forever! lead First Lady, Olympic Gymnast Dominique Dawes, fitness expert Donna Richardson Joyner, and participants in a line dance that raise their heart rate and move their bones. The event attendees come home with free bone health materials that include campaign, magnet and playing cards.
- Atlanta Dance Contest & amp; Weekend Jam: The Best Bones Forever! Weekend Jam is a weekend event for girls in 2010 in Atlanta, Georgia. The event starts with a dance competition featuring finalists from Best Bones Forever! Atlanta Dance Contest, performances by the Atlanta-based Swagger Crew hip hop group, and performances by members of the Atlanta Dream Shooting Stars and Olympic gold medalist Allyson Felix. The winning team is nicknamed the Best Dancer Ever! and come home with gifts like Wiis and Just Dance 2 games.
Partners
Campaign partners help Best Bones Forever! brings free campaign and material messages directly to girls and adults around them like parents, healthcare providers, trainers, teachers, etc. Partners develop Best Bones Forever! products like t-shirts and charm necklaces for purchase, let women become brand operators and feel ownership of campaigns. Partners have also placed PSA campaigns in magazines, event programs, newsletters, and they invite Best Bones Forever! to attend their event.
Best Bones Forever! has over 60 partners, including: National Osteoporosis Foundation, Girl Scouts United States, Girls Inc., AllyKatzz.com, Pink Locker Society, Savvy, Presidential Council for Fitness, Sports & ; Nutrition, American Alliance for Health, Physical Education, Recreation and Dance, National School Nurse Association, Women's Sports Foundation.
Skelegirls
The Best Bones Forever! travel view, Skelegirls, allows women to appear as the face of Skelegirls signature campaign body. The photos became a souvenir for girls to share with friends, helping to spread awareness about the campaign and its goals.
Best Bones Forever! Ambassadors
Best Bones Forever! The ambassador serves as a campaign spokesperson and role model for girls.
- Julie Zetlin
- Julie Zetlin, a rhythmic gymnast, is the US National Champion in 2010. and 2010 Pan American Champion. His appearance at the 2010 Rhythmic World Championship made Julie the first American-born gymnast to qualify for a rhythmic finals in the World Championships. He hopes to get a place in the 2012 Olympic team.
- Elizabeth Hawthorne
- Elizabeth Anne Hawthorne is the third winner of the 2011 Miss Michigan contest with Best Bones Forever! as the platform, and the winner of the Miss America Community Service Award. She also holds Miss Oakland County 2010 and Miss Teen Michigan 2008. In 2011, Elizabeth advocated for Michigan Day Osteoporosis, which aims to raise awareness about the importance of bone health on October 20, 2011. Elizabeth is also a National Osteoporosis Foundation. spokesman.
- Larysa DiDio
- Larysa DiDio, celebrity personal trainer and fitness writer, has over 20 years of experience in helping celebrities, pro athletes, mothers, fathers and children achieve their health and fitness goals. Author of Sneaky Fitness: Incredibly Difficult Ways to Suck Fitness into Everyday Life of Your Kids , Larysa has created a handbook that provides busy parents with games and activities to encourage children - their children are exercising.
Media Presence
- Teen Vogue
- AllyKatzz
- Pink Locker Society
- BOP and Tiger Beat
- PBS Kids - It's My Life
- Girl Sports Play
- Kidzworld
See also
- Bone density
- Osteoporosis
References
External links
- Official website
- Official website for Parents
- NIAMS: Bone Health Teens
- American Bone Health
Source of the article : Wikipedia
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